What are the three settings that must be made at the campaign level when setting up a new App campaign?
Three settings that must be made at the campaign level are budget, target audience, and ad format.
Budget
Budget: Determine how much you are willing to spend on the campaign. This will influence the reach and frequency of your ads. It is important to set a realistic budget that aligns with your advertising goals and allows for effective campaign management.
Target Audience
Target audience: Identify the specific group of people you want to reach with your ads. This can be based on demographic, geographic, or interest-based factors. Understanding your target audience is crucial in creating relevant and engaging advertisements that resonate with potential customers.
Ad Format
Ad format: Choose the type of ad format that you want to use, such as text, image, video, or interactive formats. The ad format you select will impact how your message is delivered to your audience and how they interact with your ad. It is important to consider the preferences and behavior of your target audience when choosing the ad format.
In conclusion, when setting up a new App campaign, it is essential to make three key settings at the campaign level: budget, target audience, and ad format. By carefully defining these settings, you can create a more effective and successful advertising campaign that reaches and engages your desired audience.