Jami's Approach to Marketing

What core aspect of marketing is Jami addressing when she asks her building contractor customers if they are having any problems?

Answer:

The core aspect of marketing that Jami is addressing when she asks her building contractor customers if they are having any problems is satisfying customer needs and wants.

Satisfying customer needs and wants is a fundamental aspect of the marketing team. It involves understanding the needs and wants of customers and then providing products or services that fulfill those needs and wants. By asking her customers if they are having any problems, Jami is directly addressing their needs and wants by identifying any potential issues they may be facing. This allows her to offer solutions and support to meet their specific requirements and provide a satisfactory experience.

While other aspects of marketing such as creating value, completing the exchange function, making decisions about the marketing setting, and making product, place, promotion, and price decisions are all important components of a comprehensive marketing strategy, in this specific scenario, Jami's focus on addressing customer problems directly aligns with the core aspect of satisfying customer needs and wants.

← Making a decision the irrelevant costs in production Prevent overinsurance with coordination of benefits provision →